If you drive up to the top of scenic Hwy 194 where it intersects with Rominger Rd you will come to the community of Matney. If you bear left as to go to Banner Elk, you will soon see the adorable Matney Mall. You can't miss it because a sign designates it as such. I do not know what is sold within the doors of the Matney Mall and it may be a while before I make an inquiry. You see, I had to take this photo through the windshield of my Jeep because some junk yard dog of a thing was not about to let me out of the vehicle. I did not argue with the creature about artistic freedom and such. He got his way.This time.